The SSS 2 Marketing scheme of work takes you through three exciting terms of exploring how products reach consumers and the market structures that support them.
Starting with transportation and moving through warehousing and primary product marketing, each term introduces key concepts crucial to understanding the field.
The topics covered prepare you for real-world marketing scenarios and business decisions.
To support your learning, the recommended textbooks are filled with practical applications and case studies that bring these topics to life.
SSS 2 MARKETING First Term Scheme of Work
Week 1: Transportation
- Definition of transportation in marketing
- Role of transportation in the marketing of goods and services
Week 2: Major Modes of Transportation
- Different modes of transportation: road, rail, air, sea
- Comparative analysis of various modes based on cost, speed, and efficiency
Week 3: Modes of Transportation (Continued)
- Advantages and disadvantages of each transportation mode
Week 4: Choice of Transportation
- Factors to consider when choosing a mode of transportation
- Case studies on transportation choices for different types of goods
Week 5: Documents Used in Transportation
- Introduction to transportation documents: their purpose and importance
- Documents such as bill of lading, consignment note, and manifest
Week 6: Documents (Continued)
- In-depth discussion on more transportation documents: certificate of origin, commercial invoice
- Practical examples of filling out transportation documents
Week 7: Mid-Term Break
Week 8: Air Waybill
- Definition and role of air waybills in air transportation
- Key components of an air waybill and their significance
Week 9: Goods Received Note / Delivery Note
- Overview of goods received note and delivery note
- Their role in ensuring proper documentation of deliveries
Week 10: Certificate of Insurance
- Importance of insurance in transportation
- How a certificate of insurance protects goods in transit
Week 11: Revision
Week 12: Examination
Week 13: Closing
SSS 2 MARKETING Second Term Scheme of Work
Week 1: Warehousing
- Definition and role of warehousing in marketing
- Importance of warehousing in the distribution process
Week 2: Characteristics of Warehousing
- Key features of an effective warehouse
- Modern trends in warehousing, such as automation and cold storage
Week 3: Types of Warehouses
- Different types of warehouses: private, public, bonded, government
- Features and functions of each type of warehouse
Week 4: Types of Warehouses (Continued)
- Further study on specialized warehouses, such as climate-controlled and distribution centers
- Case studies of various industries and their warehousing needs
Week 5: Importance of Warehousing
- Benefits of warehousing to manufacturers, wholesalers, and retailers
- The role of warehousing in maintaining a steady flow of goods
Week 6: Advantages of Warehousing
- Additional benefits such as risk mitigation, inventory management, and price stabilization
- Practical examples of effective warehousing strategies
Week 7: Mid-Term Break
Week 8: Financial / Loan Facility Processing
- Role of warehousing in securing financial loans
- How banks use warehouse receipts as collateral for loans
Week 9: Grading of Goods
- Definition and importance of grading in marketing
- The role of grading in quality control and standardization
Week 10: Revision
- Review of all topics covered during the term
- Class discussions, quizzes, and practical assignments to reinforce learning
Week 11: Revision
Week 12: Examination
Week 13: Closing
SSS 2 MARKETING Third Term Scheme of Work
Week 1: Primary Products and Secondary Products
- Definition and classification of primary and secondary products
- Examples of primary products (raw materials) and secondary products (manufactured goods)
Week 2: Channels for Marketing Primary & Secondary Products
- Overview of distribution channels for both primary and secondary products
- Role of intermediaries, wholesalers, and retailers in marketing these products
Week 3: Types of Primary Products
- Detailed classification of primary products: agricultural, mineral, and forestry products
- Marketing strategies for different primary products
Week 4: Types of Secondary Products
- Classification of secondary products: consumer goods, industrial goods
- Case studies on the marketing of manufactured products
Week 5: Market Union Involvement
- Role of market unions in product marketing
- How market unions regulate and facilitate marketing activities
Week 6: Facilitator
- Definition and role of facilitators in marketing
- Case studies on the role of marketing facilitators in trade
Week 7: Mid-Term Break
Week 8: Co-operative Societies
- Overview of co-operative societies and their role in marketing
- Benefits of co-operatives to producers and marketers
Week 9: Banking Systems: Micro-Finance
- Definition and importance of micro-finance institutions in marketing
- How micro-finance institutions support small and medium-sized enterprises (SMEs)
Week 10: Marketing of Mineral Products
- Unique challenges in marketing mineral products
- Case studies on the marketing of oil, gas, and other mineral resources
Week 11: Revision
Week 12: Examination
Week 13: Closing
SSS 2 MARKETING Recommended Textbook
- Essential Marketing for Senior Secondary Schools by J. K. Ogunleye
- Comprehensive Marketing for Schools and Colleges by N.C. Chukwu
- Marketing for Senior Secondary Schools by E. C. Nwokoye
RECAP
As you move through the SSS 2 Marketing curriculum, you start with the essential elements of transportation and its various modes.
You then uncover the critical role of documents used in transportation, such as air waybills and certificates of insurance.
In the second term, the focus shifts to warehousing, its types, and the importance of storing goods properly.
By the third term, you are well-versed in the channels for marketing primary and secondary products and the role of cooperatives and banking systems in facilitating trade.
DISCLAIMER: Everything on this page is based on our research of what is obtainable for schools in all the states in the country, including government and some private schools. Schemes of work normally undergo a series of reviews and some schools modify them to suit their specific needs.
While we do all our possible best to keep up with the latest and approved schemes of work in the country, check the specific template your school uses. For example, some private secondary schools integrate the British curriculum. If you teach in such schools, expect to see slight changes to what we offer on this page. If you have any questions or require personalised support, kindly feel free to contact us.
